Sales of Onduline’s compact roofing solution, EASYLINE, have blossomed since the DIY system that is perfect for sheds and other garden buildings was made available to stock in a new retail-friendly display.

It has been snapped up by numerous garden centres and independent nurseries across the UK thanks to the attractive freestanding point-of-sale, which features the light weight, 100cm by 76cm roofing sheets, complete with accessories and fixings.

Dan British Garden Centres

“The displays have been in situ in 19 different centres since February of this year and we have seen some good sales. The great thing about the product is that the customer never just buys one item; they usually buy six or eight panels, along with a few ridges and some screws to complete the project.”

The EASYLINE sheets are available in a range of colours, making them suitable for children’s playhouses and sheds and it compares favourably to traditional shed felt, thanks to its 10-year waterproofing guarantee and ease of installation.

Paul Duffy, Managing Director of Onduline UK, said: “It is great to see the take-up of the EASYLINE sheets and the fact that they’re proving to be popular amongst UK garden centres. The feedback so far on the freestanding display has been brilliant and we’re keen to keep this momentum going.

“We are delighted to be working with such a well-established organisation as British Garden Centres, and we look forward to a long-standing relationship with them.”

Its smaller, compact size means that the sheets can be easily fitted into the boot of a typical family car, and as each sheet is made of 50% to 60% recycled fibres and contains no hazardous substances, it makes it completely safe for people and family pets.

“I would definitely recommend the EASYLINE display to other garden centres, it has already had a positive impact on our sales, and we see this trend continuing moving forwards.”

Dan concludes: “As an industry, we are seeing people moving to more premium products and not just opting for the cheapest option. They are considering purchases much more and are happy to pay a premium price if it means the job is done and can be forgotten about.

“That’s what makes the EASYLINE display so beneficial, via the QR code potential purchasers can watch an installation video and see how easy the product is to install as well as seeing all the benefits of the product right in front of them.

“I would definitely recommend the EASYLINE display to other garden centres, it has already had a positive impact on our sales, and we see this trend continuing moving forwards.”

Store locator

EASYLINE waterproofing products can be found at the following British Garden Centre stores.

Albrighton Garden Centre Newport Rd, Albrighton, Wolverhampton, WV7 3EE
Arcadia Garden Centre Stokesley Road, TS8 0AN
Bold Heath Garden Centre Mill Ln, Bold Heath, Widnes, WA8 3UU
Bridgnorth Garden Centre Bridgnorth Rd, Shipley, Wolverhampton, WV6 7EJ
Brigg Garden Centre Bigby High Rd, Brigg, DN20 9HE
Hemel Garden Centre Pipers Hill, Great Gaddesden, Hemel Hempstead, HP1 3BY
Hornsea Garden Centre Hornsea Road, HU11 5QL
Irton Garden Centre Irton Moor Ln, Scarborough, YO12 4RW
Louth Garden Centre Legbourne Rd, Louth, LN11 8LQ
Roxton Garden Centre Bedford Rd, Bedford, MK44 3DY
Tarporley Garden Centre Tarporley Rd, Cotebrook, Tarporley, CW6 9EE
Wolseley Garden Centre Rugeley, Stafford, ST17 0YA
Woodbridge Garden Centre Grundisburgh Rd, Woodbridge, IP13 6HX
Braintree Garden Centre Cressing Rd, Cressing, Braintree, CM77 8DH
Chipperfield Garden Centre Tower Hill, Chipperfield, Kings Langley, WD4 9LH
Hitchin Garden Centre Cambridge Rd, Hitchin, SG4 0JT
Osterley Garden Centre Windmill Ln, Osterley Ln, Isleworth, TW7 5PR
Playhatch Garden Centre Henley Rd, Play Hatch, Reading, RG4 9RD
Ramsgate Garden Centre Montefiore Ave, Ramsgate, CT11 8BW
Shipley Park Garden Centre Hassock Ln N, Shipley, Heanor, DE75 7JB
Thatcham Garden Centre Benham Hill, Thatcham, RG18 3AN
Tring Garden Centre Bulbourne Rd, Tring, HP23 5HF
Winnersh Garden Centre 656 Reading Rd, Winnersh, Wokingham, RG41 5HG